Back to the Future: The Musical
Sydney Exclusive, 2025/26
Campaign period: November 2024 - January 2026
Sydney took an electrifying ride back in time with London’s Olivier Award winning best new musical, Back to the Future: The Musical, for its Australian Premiere at the Sydney Lyric.
When Marty McFly finds himself transported back to 1955 in a time machine built by the eccentric scientist Doc Brown, he accidentally changes the course of history. Now he’s in a race against time to fix the present, escape the past and send himself… back to the future.
The Culture Farm delivered full Marketing and Tourism Consultancy services:
Overseeing the Marketing Strategy development
Brand guidance
Marketing campaign input to optimise sales
Overseeing the Education Program
Acquisition of major government funding, tourism strategy and contract management